Introduction
Unisoft Solutions Inc. is a full-service IT consulting company dedicated to helping businesses grow through Direct Placement Services, Business Process Services, IT Support, Maintenance, and more.
In just over four years of operation, Unisoft has successfully served 120+ clients worldwide, ranging from global leaders like BMW and IBM to innovative startups. The company is also recognized as a leader in IT consulting within the Education, Finance, and Healthcare sectors.
Problem Statement
Despite its strong client base and team of skilled professionals, Unisoft Solutions lacked a robust online presence. Leadership identified the need for a modern website that could both showcase the company’s rich clientele and provide an effective content management system (CMS) that was visually engaging on the front end and flexible, customizable, and feature-rich on the back end.
Objectives
The project was guided by three core objectives:
- Create a modern, visually engaging website that reflects Unisoft’s brand personality.
- Deliver a highly customizable, marketing-ready CMS.
- Optimize performance for fast loading speeds across desktop and mobile.
Process
To meet the client’s goals, WordPress was selected as the CMS due to its familiarity, flexibility, and wide range of plugins. This approach minimized development time and cost while ensuring scalability.
- Custom Post Types and Fields were implemented to meet specific content requirements.
- The site architecture was optimized for marketing and SEO readiness.
- Performance was fine-tuned to deliver fast, responsive browsing across devices.
Approach
Given the project’s clear requirements and relatively straightforward scope, a loose incremental approach was used:
- Requirements & Analysis: A detailed, one-time phase to capture all specifications.
- Design & Development: Delivered in increments, with client feedback at each stage.
- Testing: Final phase focused on functionality, speed, and usability checks.
Research
During discovery, discussions centered on how the website should reflect Unisoft’s vision. Emphasis was placed on showcasing high-profile clientele, highlighting achievements, and communicating credibility through design.
From these discussions, a design system was established, guiding consistency across the entire site.
Designs
The design followed modern web standards with a professional yet approachable aesthetic:
- Color Palette: A mix representing enthusiasm, creativity, success, encouragement, and calmness.
- Typography: A clean sans-serif pairing—Poppins for headings and Raleway for body text—to ensure readability and a contemporary feel.
Conclusion
The project successfully delivered a modern, high-performing website that aligns with Unisoft Solutions’ goals. The new platform not only strengthens the company’s online presence but also highlights its impressive clientele, showcases achievements, and supports marketing initiatives with a customizable CMS. The result is a digital presence that reflects Unisoft’s credibility and positions it as a trusted IT consulting partner worldwide.